Photo Credit: Twitter.com
As more and more young Americans jump the Hillary Clinton ship and climb on board with Bernie Sanders, an in-depth and revealing interview with a well-known name in millennial culture would be just what the doctor (or more relevant, Olivia Pope?) ordered for the Clinton campaign.
It just so happens Lena Dunham has a new newsletter.
Overwhelming Democratic enthusiasm brought Barack Obama to the White House in 2008 and has been the driving force behind Bernie Sanders' surge in the polls. Clinton's staff knows that if they want to secure their boss' spot for the Democratic nomination, she'll need to get out in front of these influential young voters.
Featured in the first issue of Lenny Letter, run jointly by Lena Dunham and Jenni Konner, the interview covered topics ranging from Clinton's personal life to police brutality to the state of state student debt 2015.
"I've met young people who can't afford to move out of their parents' homes. They have dreams to start their own business; they can't afford to do it," Clinton said in the interview, adding, "This is one of my highest priorities. I’m talking about it everywhere, and I think it would make a big difference for a lot of the 40 million people who have student debt."
She proposed a number of steps she would take as president to lessen the burden of student debt, such as elimination of debt after 20 years and give people a chance to refinance their loans.
Clinton identified with Lenny Letter's young readers by giving a detailed account of her life immediately after college, saying, "I don’t trust anybody who says that they didn’t have some questions in their 20s. That’s a period of such exploration and often torment in people’s lives."
Connecting with voters on a genuine, personal level has proved to be a tall task for Clinton, whose career as a high profile politician has done her more harm than good in terms of public opinion. Cameras have been closed in on the candidate since the 1980s and many of the opinions she expressed back then don't align with those of voters today.
One aspect where Clinton hasn't faltered in all those years is her staunchly feminist stances and push to redefine women's roles in American society.
Her "cookies and teas" comment in the '90s introduced the public to a strong individual whose life's ambitions would not be deterred by the trajectory of her husband's career. That quote still resonates with voters today as women's rights grow into a major talking point for the 2016 presidential election.
"I suppose I could have stayed home and baked cookies and had teas, but what I decided to do was to fulfill my profession which I entered before my husband was in public life."
Clinton spoke at length about feminism in 2015, breaking down whatever negative connotations might come with the term and unapologetically applied it to herself.
"It means that we believe women have the same rights as men, politically, culturally, socially, economically. That’s what it means. And if you don’t believe that about yourself as a woman, please, go ask yourself: Why? What is holding you back?" - Hillary Clinton
Clinton has a lot of work to do in showing how she can connect with everyday Americans, especially young ones. While her opponents make the rounds on CNN and conventional media, Clinton's strategy of targeting younger Democrats could drive the enthusiasm needed for her to get the nomination.