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by Elissa Ashwood

When tech CEO and mom Elissa Ashwood was diagnosed with cancer during her first mammogram at 40, she decided to wear 33 dresses to her 33 radiation treatments and started a national movement to break out the good stuff. After all, why do we wait for a more special occasion than today? Even more important, why do we shortchange ourselves when it comes to health? Join her for a new way to improve your health, celebrate those fighting cancer and remember those we've lost to cancer with 33 days of 33 minutes a day of exercising. Aren't we worth 33 minutes?

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