Marvel has been under some tough scrutiny lately and a recently surfaced email from the Sony hack won't help improve things.
Of the 30,000 searchable documents Wikileaks published from the hack a few weeks ago, one email reveals why Marvel execs think superhero movies with female leads are bad for business.
The doc shows an email exchange between Marvel CEO Ike Perlmutter and Sony CEO Michael Lynton.
To: "Lynton, Michael"
Subject: Female Movies
Date: Thu, 7 Aug 2014 05:32:50 -0400
As we discussed on the phone, below are just a few examples. There are more.
1. Electra (Marvel) – Very bad idea and the end result was very, very bad. http://www.boxofficemojo.com/movies/?id=elektra.htm
2. Catwoman (WB/DC) - Catwoman was one of the most important female character within the Batman franchise. This film was a disaster. http://www.boxofficemojo.com/movies/?id=catwoman.htm
3. Supergirl – (DC) Supergirl was one of the most important female super hero in Superman franchise. This Movie came out in 1984 and did $14 million total domestic with opening weekend of $5.5 million. Again, another disaster.
So... we have three very poorly-done films that flopped. And these are why Marvel and Sony aren't interested in making a female superhero movie?
Maybe these two haven't seen several, several, male-lead superhero movies that also flopped? Daredevil. Superman Returns. Green Lantern (shuddering at the last one). Or maybe they haven't seen the Hunger Games and Divergent series with epic female leads?
Or maybe they should re-listen to Cate Blanchett from last year's Academy Awards, who said: "And thank you to... those of us in the industry who are still foolishly clinging to the idea that female films, with women at the center, are niche experiences. They are not. Audiences want to see them and, in fact, they earn money."
Yes. Even ones about fierce females.